Marketing island destinations concepts and cases /

Over the last three decades, tourism has emerged as a major force in the global economy, with most countries, whether developed or developing, having increasing opportunities to participate, as both host and guest, in this socio-economic phenomenon. Competition for a share of the tourism market has...

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Bibliographic Details
Corporate Author: ScienceDirect (Online service)
Other Authors: Lewis-Cameron, Acolla., Roberts, Sherma.
Format: eBook
Published: Oxford : Elsevier, 2010.
Series:Elsevier insights
Online Access:ScienceDirect
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